Brevity.
Yes, I’m going there. Because I think it’s important
1. This is your blog, not your magnum opus.
You got something to say, go ahead and say it, but do you really have enough substance to fill up a thousand words?
And don’t get me wrong, the answer may be, “Why yes as a matter of fact, I do Albert.” Which is fine and all, but there’s no actual obligation to give us the epic version of whatever it is you want to say. You may think, “Oh, but all this stuff is really important” and it may well be important. So split it into more than one post. Why? Because…
2. I have ADD.
Well, that may be a bit misleading. I haven’t been diagnosed or anything. Lets just lay I’m easily distracted, yes?
You’re expecting an “Ooh, shiny object” joke here. This is me subverting your expectations.
Something specifically about reading off of a computer screen is incredibly difficult for me. I know not everyone suffers from this problem. A friend of my can read through entire books on her computer screen. I can’t.
Should you cater your blog just to me? Well no. That’s what this blog is for. But I’m pretty sure not the only one who doesn’t want to read massive text blocks on his computer screen.
3. No one cares.
Seriously no one is impressed by long blog posts. Back when I first started blogging I was still learning this principle, and I had some posts that stretched on for upwards of a thousand words. No once, not once, did anyone comment and say “Woah, Albert, congratulations on writing such a long post.”
And now that I’ve started writing short posts, no one has said, “You know, Albert, I really miss when you used to go on and on and on. Your shorter posts aren’t nearly as good.”
Longer posts are not better posts.
4. Don’t listen to me.
Remember yesterday, when we talked about finding your voice? That applies here too. If you’re in love with writing long blog posts, don’t let me try to change who you are. That may be part of your identity as a writer.
Then again, It may not be. I only ask is that you consider it.
All I can show you is the world as I see it. I’m certainly not the only perspective in town.