The Happy Dance Manifesto

I’ve seen a lot of changes in the little circle of blogs I follow lately. My writing partner Ellie Soderstrom has recently branched out from the group blog she contributed to in order to start her own little venture. Freelance writer Austin Wulf has taken his blog in more of a freestyle direction. And last, and most dramatic of the three, Evelyn LaFont better known to us Twitterites as The Keyboard Hussy has anounced she’ll stop posting on her writing blog altogether.

A while back I posted about the whiplash our little blogging community has had to Kristen Lamb’s assertion that writers shouldn’t write exclusively about writing, and in a way I see some of these changes as a culmination of that discussion.

For myself, I’ve undergone something of a blogging transformation as well. I remember when I started writing in earnest at the beginning of the year after reading Kristen’s “Freshly Pressed” post about how all writers should have a blog.

When I started I had in mind that this blog would turn into something of a powerful sales platform, that I’d wield my mighty blogging power to move my readers toward buying my books and stories. But it hasn’t worked out that way. I didn’t sell piles of books because of this blog. I sold more than I probably would have without it, but still…no cash cow here.

So you might be wondering: why should I keep blogging? Why put time and effort into something that isn’t going to pay off?

Because over the months since I’ve started doing this, I’ve realized that hoping blogging will “pay off” is the wrong mindset. I’ve written lots of things that didn’t “pay off.” There are stories that simply weren’t good enough to get published, short fiction I’ve posted here for absolutely free, and you know what? I don’t regret one word of it.

Because maybe we’re looking at this whole thing the wrong way. Do you know what pays off in my life? My job.

I go in to work every day, punch the clock, and do what I’m supposed to do. And every two weeks I get a paycheck.

No one ever asks me to love it. No one ever asks me if that’s my life’s calling. They all know it isn’t.

But writing…writing is different. I’d like to paid for what I do some day, just like lots of other authors out there. But I’m fully aware that lots of other authors out there are either unpublished or making far less than they need to support themselves. And I still keep writing.

And you want to know why? Because I can. Because I want to.

Money is great. And every time I see that someone has gone on Amazon or Barnes and Noble’s website and bought one of my stories I do a little happy dance.

Yes that’s right, you too, can have your very own Happy Dance custom designed by me for the low low price of 99 cents! For the Deluxe Happy Dance option, buy What the Dog Saw for $2.99!

I guess what I’m trying to say is that writing, whether it be novels, short stories, or blogging, doesn’t have to have a payoff. Call it lowered expectations if you want. Maybe you’re right.

But no matter what you call it, I’m gonna keep on rolling.

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Adendum: A lot of these thought are sorta kinda inspired by Ignore Everybody by Hugh Macleod which I’ve been rereading lately. If you’re a “creative type” and you haven’t read this book, you really really should. That is all.

Of Battling Bloggers and the Zen of “Duh”

I don’t usually like to respond directly to other blogs, but I thought today merited some exception to that rule. See, on Wednesday Kristen Lamb tried once again to whack us in the noggin with the idea that as writers trying to grow an  online audience, blogging about writing is not a good idea.

This is not new. Kristen has been talking about this at least since I started reading after her at the beginning of the year.

Then Austin Wulf, another blogger I like and respect, answered back with a post arguing against Kristen Lamb’s main points. I recommended you read both blogs for yourself if for no other reason than the fact that they represent two very well argued and opposing viewpoints.

But here’s the deal: I’ve been thinking a lot about this blogging thing lately. More importantly I’ve been thinking about audience numbers and how to expand them. Of course I’ve always wanted more readers, but for a long time it was something almost academic, simply a way to fuel my pride about my blogging ability.

But about a month ago something changed. I released an ebook called A Prairie Home Apocalypse or: What the Dog Saw. Many of you who are loyal readers of this blog bought the book, and I thank you. But about two weeks after releasing the book my numbers basically hit a brick wall. I’d sell one every couple of days, but the numbers just weren’t there. I’d tapped out my audience, and now I was swinging in the wind. And I don’t know about you, but the prospect of making money really makes me perk up and pay attention.

So I started thinking about what I could do about it, and what I came up with was this: maybe I shouldn’t be blogging exclusively about writing.

Because I believe it does limit my readership to a certain extent. Looking back over posts of the past, some of the most popular by SEO numbers have absolutely nothing to do with writing. And now that I’m further along in my blogging career SEO is a big part of bringing in traffic.

Now there are clearly writers that can pull off writing about writing and garner an audience by the boatload, but as far as I can tell all of those writers are named Chuck Wendig. I am not named Chuck Wendig, nor do I have even an iota of the man’s skill in crafting pithy punchy posts.

Which is why you may have noticed in the past few weeks, that I haven’t been writing as much about writing. Instead I’ve been dabbling in other topics that interest me to see what kind of reaction I can get from the audience at large. This is not to say that I’ll never blog about writing again, but after all this time, I’m finally starting to think maybe Kristen was right all along. And even though it did take me a while to realize it, I’m not ashamed.

Sometimes you have to understand something for yourself. You hear it over and over, and one day it finally clicks and you’ll say, “You know that thing everyone tried to tell me I should do for all those years. Maybe I should give that a shot.”

And the people who tried to tell you for all those years are smacking their heads with their palms and saying, “Yes, what a brilliant idea. Maybe you should try that.”

And that’s okay. Because sometimes you just have to learn it on your own.

Addendum: don’t worry. The economics post was a bomb, so you won’t have to worry about seeing Money Mondays anytime soon.

Addendum 2: I have a new/old short story out for the Kindle. It’s a terrifying little tale that mixes science fiction and horror into a delightfully spine-tingling concoction that I call Derelict. Maybe you should check it out.